Hey there! January is already in full flow and I hope it's kicked of with great potential for you all!
For me, Christmas was a time for much reflection and planning for the future in all areas my life and business. 2014 was Wholeplus' first real year in business (other than small orders I did for friends, family and my local gym prior to that!) and it saw so much growth and future potential that I knew during the last quarter of the year, a big review was inevitable.
You'll see the website has just had a revamp and as part of that process i've taken to the decision to modify my product lines to focus solely on the Toppers and Hotpots and no longer sell the Squares (or Slices as per the Christmas range which still available until the end of January). In upscaling the business I simply cannot continue to manually chop every single tiny Square. In addition to that, I believe the Toppers and Hot-Pots are the most unique and creative products... there isn't anything quite like them on the market whereas the principle of the Squares wasn't such a unique concept. It was a heart wrenching decision though... I loved the Squares! But I genuinely feel the other products have more to offer.. can't wait to get creative with them!
Nothing else will change... everything will still be 100% handmade and hand packaged, I have simply looked to ensure that the effort is focussed on the product itself and not on labour time in packaging. I want to make sure time and energy is spent on the part you'll actually get to eat!! :-)
I'm so excited about where 2015 could go! There was some fantastic feedback on the Toppers that were featured in subscription boxes during December- check out the gallery for ideas and this has given me the confidence that it's definitely a winning product!